There are approximately ten ‘near misses’ a week involving a motorist or pedestrian driving/running in front of a train at a level crossing or on the rail corridor. Frighteningly, the latest research indicates one in four drivers admit to engaging in risky behaviour at level crossings.
What Would You Miss? is a campaign which seeks to change perceptions, attitudes and behaviours at level crossings by asking people to stop and reflect on ‘what they would miss‘ – to encourage all road users to think about the consequences of their actions, and the risks involved at level crossings.
On 5 October 2010, Queensland Rail hosted an event at King George Square with hundreds of Queensland Rail employees, their families, representatives from the emergency services and other dignitaries holding placards outlining what they would miss. The crowd formed a ‘702’ on the ground to represent the 702 near misses which were recorded in 2009.
The event was a resounding success with prime time television coverage and articles in national newspapers. As time progresses, Queensland Rail is continuing to deliver these important level crossing safety messages.
Visit WhatWouldYouMiss.com.au for more information.